Abstract
Table of contents (this page)

Chapter 1: Introduction

Chapter 2: The problem domain

An introduction to the problem domain
Literature review
About the Digital Divide
Initiatives to improve access to the Internet
About sustainability and viability
Gaps in the literature
General Hypothesis

Chapter 3: Rationale for the research and methodology

Inductive process of developing a business model
You can‘t buck the market
What will broadband mean for the developing world?
Proposed business model

Reasearch theory
Viability criteria
Scope of the research
Specific questions
Users demographics
How is the Internet used?
Financial performance
Specific Case Study
Choice and justification of research methodology
Part A: User demographics
Part B: Utilization of capacity
Part C: Financial results

Chapter 4: The Research

Introduction to the three parts
Part A: User demographics

Design of the survey
Translation: language and culture
Administration of the survey
Problems with the survey
Collation of the results
Part B: Internet utilization
Problems that occurred
Usage monitoring
Bandwidth consumption
Collation and analysis of results
Part C: Financial results
Access to accounts
Discussions with accountant
Manipulation of data
Assumptions

Chapter 5: The research results

Part A: User demographics
Part B: Internet utilization
Motivation and usage
Internet café usage frequency and duration
Usage influence factors
Data derived fro Track4Win usage monitoring
Data derived from Mikrotik bandwidth monitoring
Part C: Financial Results

Chapter 6: Analysis and reflection on the results

The demographic profile of users
Educational attainment and income

Gender
Age
Language and ethnicity
Experience with PC‘s and the Internet
Alternative access to computers and the internet
Travel time
Occupation
Mobile phone ownership
How is the Internet café used?
Purpose and motivation for use
What applications are used
Pornography
Internet usage frequency and duration
Usage influence factors
Utilization percentages for computers
Bandwidth Utilization
Financial results

Chapter 7: Discussion and conclusions

Viability of the case study business
The market
Cost structure
Revenue optimization
Other aspects of viability
The bigger picture: transferability of conclusions
Evaluation of the research
Reflections and implications
Suggestions for further research
Pricing of Internet café access
Web Content filtering
Power management
Transferability / replicability


References and Bibliography

Appendices (not available online.)
A Research proposal
B Research questionnaire
C Monitoring software
D Profit & Loss statements
E Readiness framework worksheet
F Dimensions of Viability worksheet
G Background: Supernet business

H Internet network schematic
I VSAT and bandwidth management
J Viability spreadsheet sample